GEORGETOWN – Sussex County Habitat for Humanity this year celebrates 25 years of service bringing people together to build homes, communities and hope in Sussex County. Friends of Habitat are invited to the kickoff celebration on Saturday, March 12 from 6 p.m. to 10 p.m. at the Cheer Community Center on Sand Hill Road in […]
GEORGETOWN – Sussex County is lending a home-buying helping hand to those who are in the market for a place to call their own. In partnership with the Delaware State Housing Authority, Sussex County Association of REALTORS®, First State Community Action Agency, and NCALL Research Inc., the County will host the second annual Sussex County […]
Data released recently by the Sussex County Association of Realtors (SCAOR) reveals a steadily strengthening local real estate market, with nearly all sectors showing modest gains over the same period in 2014.
As of March 31, 825 homes were sold thus far in Sussex County for a total of more than $275 million. This represents a nine percent increase in the number of homes sold and an 18 percent increase in sales price over the same period a year ago.
Going back one year further, the number of homes sold also reveals a 21 percent gain over those sold in the same period in 2013.
“There’s no questioning the fact that the first quarter of this year has been especially robust, with many more buyers entering the market,” says Fred Dean, SCAOR’s 2015 president. “With the reduction in inventory due to the higher number of sales, we feel this market is only going to continue strengthening moving forward. As industry professionals, we’re definitely excited at what we’re seeing in Sussex County.”
Single-family home sales for the months of January, February and March were especially robust in 2015, after the harsher than normal winter a year ago. The average sale price of a residential home in Sussex County also rose significantly over the first quarter of 2014, with the average three-bedroom home selling for $262,330 thus far in the current calendar year, compared to $246,198 last year.
As of March 31, there was also a 12 percent reduction in inventory over the last 12 months, which continues a years-long trend of inventory reduction in Sussex County. This means that homes for sale are returning to pre-recession levels, which is good news for both buyers and sellers.
“We’re particularly excited about the inventory reduction because that means we’re beginning to achieve a more reasonable balance between homes on the market and buyers wishing to purchase a home,” says Dean. “This leads to a healthier real estate market, one that’s been many years in the making.”
More than $275 million in local real estate has been sold through the first quarter of 2015 in Sussex County, in the single-family market segment alone. Additionally, more than $56 million has been generated in condominium and townhome sales, more than $4 million in mobile home sales and more than $14 million in sales of land.
Berkshire Hathaway HomeServices announces $50,000 Sweepstakes in “Good to Know” advertising campaign
Campaign focuses on brand awareness, agent expertise and consumer diversity; $50,000 Sweepstakes announced in conjunction with HGTV and hit TV show “Fixer Upper”
LEWES — Berkshire Hathaway HomeServices, part of the HSF Affiliates LLC family of real estate brokerage franchise networks, and Gallo Realty have launched a new national advertising campaign to increase brand awareness and demonstrate agents’ expertise through the real estate process.
The multi-media campaign, produced by BBDO Minneapolis, positions Berkshire Hathaway HomeServices as a brand that’s “Good to know” when selling or buying homes. It features a poignant television spot that captures the emotional gamut of the home-sale process. The spot, titled “Calls,” includes vignettes of home sellers who get the call from their Berkshire Hathaway HomeServices agents with the news their homes have sold.
“You immediately sense clients’ relief, excitement and elation as they receive and share the good news with loved ones,” said Gino Blefari, CEO of HSF Affiliates. “Our message captures the honesty of the selling process and demonstrates the true value of our knowledgeable agents.”
The campaign casts a diverse set of home sellers to ensure the commercial reflected real-life experiences and emotions, including a single mother, empty nesters and same-sex partners. “We celebrate the diversity of our clients,” explained Kerry Donovan, Berkshire Hathaway HomeServices vice president for Marketing. “Berkshire Hathaway HomeServices is in business to help everyone with their real estate goals and dreams.”
The campaign launched March 16 with 30- and 15-second spots airing on HGTV, along with print and digital segments in industry trade publications. As part of the campaign, Berkshire Hathaway HomeServices will sponsor HGTV’s popular show “Fixer Upper” featuring remodeling and design pros Chip and Joanna Gaines, and will launch the Berkshire Hathaway HomeServices $50,000 Sweepstakes in conjunction with the show. From March 30 through mid-June, viewers simply register at www.50kFixUp.com for a chance to win $50,000 toward a home improvement or renovation project. The prize will include a design consultation with the Gaineses.